Become a Publisher; or Get a Job in the Publishing Industry!
Publishing involves the creation, compilation, and mass reproduction of text and graphic images.
Some publishing businesses are small with multi-skilled staff. Most medium to large publishing businesses, however, employ a team of people, each with a well-defined role.
This course provides a foundation for starting your own publishing business; or for working in the publishing industry.
If you are doing the course full time you can complete it in 6 weeks, if you are studying part time then it will take 3-6 months on average to complete the course. Your course will expire after 1 year. You can start the course at any time as it is a self-paced online course.
There are 10 lessons in this course:
1.The Publishing World
◦Nature & scope of publishing, types of publishers, how books are published, market research
2.Publishing Procedures & Techniques
◦Colour or black & white; film or digital imaging, types of printing, alternative ways of doing layout (eg. typesetting, paste up, electronic layout with Adobe products or MS publisher), comparing types of digital graphic files, printing costs, etc.
◦Word Processing, Alternative publishing methods: Printing on a Computer Printer; Supplying a "Master" to a commercial printer, or plublishing electronically (eg. Internet or CD)
◦Software options, use of colour, black and white, use of graphics, putting it together, etc.
◦Line illustrations, cartoons, photos etc. Freehand work, Computer graphics, etc.
◦Photographic Equipment & Materials; Composition; Development of Photographic Style Portraiture, Posing for Photographs, Planning a Photo Session, Studio Photography, Fault Finding, etc.
◦Types of Research (Exploratory, Experimental etc), Primary & Secondary Data sources, Planning a survey, Conducting an interview.
8.Marketing in Publishing
◦Understanding marketing & publicity –what makes a publication succeed or fail, launches, press releases, etc.
9.Publishing: Ethics & The Law
◦Public attitudes, accuracy of writing, bias, monopolies, media ownership concerns, etc.
◦Here you actually publish something.
Each lesson culminates in an assignment which is submitted to the school, marked by the school's tutors and returned to you with any relevant suggestions, comments, and if necessary, extra reading.
Email firstname.lastname@example.org for a detailed course brochure with course outlines for all the modules.